Lamborghini opens two new dealerships in China

Shanghai November 8 (Gasgoo.com) Automobili Lamborghini SpA opened two new dealerships in Xiamen in east China's Fujian Province and central Shanghai on November 1-2, increasing its total dealerships to nine in the country, Guangzhou Daily reported Monday.

Besides the two new dealerships, the Italian carmaker also operates seven dealerships in Guangzhou, Beijing, Chengdu, Hangzhou, Shenzhen, Shanghai and Hong Kong. Lamborghini's expansion of its sales network manifests a significant success the luxury brand has achieved in the world's biggest auto market.

Since opening its first China dealership in Beijing in 2004, Lamborghini, maker of the $450,000 Murcielago SuperVeloce sports car, has witnessed a steady growth in sales. In the first three quarters of this year, the car maker sold 178 super-sports cars in the Chinese market, up more than 200% from a year earlier, its president and CEO Stephan Winkelmann said recently.

Moreover, Lamborghini's market share in the super-sports car segment in China has climbed to 23% from 17% in 2009, according to China Daily. China has already become Lamborghin's second largest market in the world, Guangzhou Daily said.